Is Selena Gomez throwing shade along with her newest Uncommon Magnificence product launch?

Gomez, 30, took to Instagram on Tuesday, August 15, to unveil her magnificence model’s new Forehead Concord Versatile Lifting Gel, and followers suppose the drop pokes enjoyable at earlier drama with Hailey Bieber and Kylie Jenner.

“You know the way a lot I really like a laminated forehead,” Gomez captioned the selfie, which confirmed her brows gelled down. “I’m excited to lastly share that my new @rarebeauty Forehead Concord Versatile Lifting Gel is right here.​ It’s my staple for that pure, fluffy, lifted forehead – it holds all day with out being stiff, sticky, or crunchy. You may store it now solely at RareBeauty.com.” (The brand new merchandise is a water-proof method that may form and lock forehead hairs in place. The product retails for $17.)

Followers shortly picked up on — what seemed to be — refined shade, sharing their reactions within the feedback part.

One person commented on Gomez’s submit, “I really like how she turned the “making enjoyable of her” right into a millionaire factor! Sensible enterprise ladies. The queen.” One other laughed, “SELENA you didn’t😭😂.” A 3rd added, “Yaaas queen! Utilizing that laminated forehead fiasco for promoting is good ❤️.”

In February, Gomez shared through TikTok that she by accident “laminated her brows an excessive amount of” giving followers a glimpse on the overdone look. Shortly after, Jenner, 26, posted on her Instagram story a screenshot of a FaceTime with Bieber, 26, zooming in on their eyebrows. “This was an accident???” Jenner captioned the since-deleted picture.

Followers shortly accused Jenner, 26, and Bieber, 26, of making enjoyable of Gomez. Jenner then denied the hypothesis, commenting underneath a TikTok video, “That is reaching. no shade in the direction of selena ever and that i didn’t see her eyebrow posts! U guys are making one thing out of nothing. that is foolish.”

Gomez additionally commented on the video, backing Jenner up. “Agreed @kyliejenner it’s all pointless,” she wrote. “I’m a fan of Kylie!”

Whereas Bieber didn’t touch upon the matter, she and Gomez have a tense historical past resulting from their particular person relationships with Justin Bieber.

In March, the ladies appeared to squash their beef for good after Hailey reached out to Gomez concerning hate she acquired amid the forehead debacle.

“Hailey Bieber reached out to me and let me know that she has been receiving loss of life threats and such hateful negativity,” Gomez wrote through her Instagram story on the time. “This isn’t what I stand for. Nobody ought to need to expertise hate or bullying. I’ve all the time advocated for kindness and really need this all to cease.”

In response, Hailey thanked Gomez for “talking out,” noting that she and the pop star had been discussing learn how to transfer previous the feud narrative between them. “The previous few weeks have been very exhausting for everybody concerned and tens of millions of individuals are seeing a lot hate round this which is extraordinarily dangerous,” Hailey wrote through Instagram. “Whereas social media is an unbelievable approach to join and construct group, moments like this solely create excessive division as a substitute of bringing folks collectively.”